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Why project-based agency work doesn’t work

And How Customized SaaS Will Shape The Future

Hey everyone,

Have you ever felt frustrated with the traditional project-based approach to software development? I know I have. I'm excited to share my thoughts on a game-changing concept: customized SaaS.

Imagine a world where your software grows with your business, constantly evolving to meet your needs and driving real value at every step.

In this video, I'll discuss why I believe tailored SaaS is the future. We'll explore how it fosters continuous innovation, strengthens the bond between business and engineering teams, and ensures long-term success. It's about moving away from the rollercoaster of one-time projects to a stable, sustainable model that benefits everyone.

Let's dive into this new way of thinking together. I'm really looking forward to your feedback and thoughts. If this resonates with you, please share, subscribe, and let's start a conversation about how we can shape the future of software development.

Thanks for tuning in!


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I want to dive more deeply into topics based on my experience, which connects both the worlds of Software Engineering + Business. Since I am both an entrepreneur and a developer, I developed a specific set of skills and a bunch of learnings I want to share.

Simultaneously, I will talk more about what we are working on.

🍪 Subscribe to my channel :)

Takeaways for Entrepreneurs (Business Side)

  1. Continuous Value Delivery: Customized SaaS allows for continuous value delivery, ensuring your business stays competitive and responsive to market needs.

  2. Stronger Partnerships: Foster a collaborative relationship with your engineering team, ensuring alignment on business goals and visions.

  3. Reduced Risk: Subscription-based models reduce upfront costs and financial risks associated with traditional software development.

  4. Flexibility and Scalability: Easily scale your software solutions as your business grows without needing large, one-time investments.

  5. Faster Time to Market: Leverage pre-built components and platforms to launch your products quicker and more efficiently.

  6. Ongoing Improvements: Benefit from regular updates and improvements, keeping your software up-to-date with the latest features and technologies.

  7. Budget Predictability: Monthly subscription fees provide more predictable budgeting than large, sporadic payments for traditional projects.

  8. Customer-Centric Approach: Continuously gather customer feedback to refine and enhance your product, leading to better customer satisfaction and loyalty.

  9. Focus on Core Business: Let your engineering team handle the tech while you focus on growing and scaling your business.

Takeaways for Software Engineers (Tech-Side)

  1. Agile Development: Embrace the true spirit of agile by delivering continuous value and iterating based on feedback.

  2. Ownership and Responsibility: Develop a strong sense of ownership and responsibility for the product, leading to higher quality and more innovative solutions.

  3. Collaboration with Business Teams: Work closely with stakeholders to understand their needs and align technical solutions with business goals.

  4. Continuous Learning and Improvement: Regularly refactor and improve the software, staying ahead of technical debt and enhancing your skills.

  5. Stable Work Environment: Enjoy a more stable and predictable work environment compared to the ups and downs of project-based work.

  6. Cutting-Edge Practices: Implement modern development practices such as DevOps, test-driven development, and continuous delivery.

  7. Transparency and Credibility: Maintain transparency with stakeholders about progress, challenges, and potential risks, building trust and credibility.

  8. Innovation Opportunities: Leverage the freedom to experiment and innovate, driving the development of unique and effective solutions.

  9. Sustainable Engineering Culture: Contribute to building a sustainable engineering culture prioritizing long-term success and continuous growth.

snackableCast – About Software Development, Leadership & Engineering Culture
snackableCast is a podcast for CTOs, tech leaders, and senior developers interested in Cloud-Native, DevOps, Team Culture, and Leadership. Tune in for bite-sized insights, advice, and tips from a seasoned SMB CTO. Join us as we explore the world of technology leadership with special guests and actionable takeaways. Boost your knowledge and stay ahead in the industry with quick episodes that fit your busy schedule. Get ready to become a more effective tech professional and inspire your team.